"Keep 'em Rolling! With Payroll Savings" Vintage WWII Bonds Poster

Presented is an original WWII U.S. Treasury Poster, issued to encourage factory and railway workers to purchase War bonds through the Payroll Savings Program. The poster was issued in 1944. The poster shows a mechanic, holding up a wrench, with a red-tinted factory scene behind him. The text “‘Keep ‘em rolling!” is printed at the top in bold white script. At bottom, the plea is continued “with Payroll Savings” in bold white script and yellow block letters. 

During WWII, the government received funding directly from United States citizens in the form of war saving bonds and stamps, which were paid back later with interest. Purchasing war bonds was viewed as a way for American citizens to support the war effort. Bonds became a symbol of patriotic duty in the United States and introduced the idea of financial securities to many citizens for the first time.

Employees could authorize a certain allotment from each paycheck to be saved towards the purchase of a war savings bond. Known as the Payroll Savings Plan, the employer would deliver the bond out of the designated savings from his paycheck. There was an outpouring of poster art on both the local and national levels for these loan programs.


Good condition overall, considering age and past use. Original color lithograph. Very vibrant coloration. Paper is healthy, save fold lines from past storage and slight creasing in poster margins. Poster is printed with "U.S. Government Printing Office: 1944- O- 576627 WFD 894" at bottom center margin.  The yellow "Buy War Bonds'' shield logo is in the right corner of the poster composition. The poster is sold unframed, as-is. Unframed Dimensions: 14"H x 10" W.

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