"Life Was Simple Then" Saturday Evening Post Poster by Emery Clarke, 1940

This is a vintage Saturday Evening Post poster by Emery Clarke from 1940. The artist has signed the poster in the lithograph stone, shown in the bottom third of the composition. In the bottom right corner is the marking “Litho. In U.S.A. Mar. 2 -40.” The poster features a group of friends ice skating with the title “The Saturday Evening Post” layered behind in bold red lettering. The date March 2, 1940 is printed on the right. In bold black lettering at the base is the text “Life Was Simple Then by Conrad Richter.”

This original lithograph poster from 1940 features Clarke’s dynamic magazine cover art. The poster appears as a magazine cover, with the magazine title at the top, the date of publication, and “5c.” to denote the price of the magazine. The Saturday Evening Post was an American magazine that published widely circulated and influential stories and articles. The Post also became very popular for its illustrations by famous artists such as Norman Rockwell. Some Post illustrations were even reproduced as posters or prints, such as this illustration by Clarke.

Emery Clarke (1911-1990) began studying art at the Kansas City Art Institute in Kansas City, Missouri in 1932. In 1936, he moved to New York City to find work as a magazine illustrator. He painted as a freelancer for pulp magazines like Action Stories, Love Romances, Star Western, and Top-Notch and painted covers for Doc Savage. By 1939, Clarke submitted an unsolicited work of cover art to The Saturday Evening Post. This work was accepted for publication, which allowed his career in magazine work to begin. He began professionally illustrating for Look, This Week, and The Saturday Evening Post. He created a total of seven covers for The Saturday Evening Post.

CONDITION:

Overall very good condition considering age. Marking at bottom right corner confirms print date. No obvious wear to paper.; has been slightly repaired at corners. Framed according to conservation standards in a black frame.

Framed Dimensions: 32" H x 25 1/2" W x 1/2" D.



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